Monday,
August 20

11:30

"Place marketing as a competitive strategy for Europe": Place branding

Ashworth, G.J.

Personality association as an instrument of place branding: possibilities and pitfalls.

Therkelsen, A.T.

Branding Aalborg - Rebuilding Community or Selling Place?

Kovari, T.K.

CITY - BRANDING: The Value of Branding in Urban Transformation

11:30

The Knowledge Economy

Bontje, M.A.

Accommodating creative knowledge: state of the art and research perspectives

Citarella, F.C.

Information technology in development processes in the less prosperous European regions

Schmidt, S.U.S.

Regional vs. Inter-Regional Networks - The Importance of technical infrastructures and interaction Networks for regional Competitiveness in the Knowledge Economy

14:30

"Place Marketing as a Competitive Strategy for Europe": Place Marketing Applications/Techniques

Warnaby, G.C.

Strategies for the Demarketing of Places: Evidence from the UK

Mihaly, P.D.M.

Impact study from 2002 on the marketing activity for increasing the popularity of Szeged, as cultural target

Popesku, R.

Marketing of Serbia and Belgrade as a tourist destinations

Jezkova, R.J.

Town marketing in the Czech and Slovak Republics: Goals, actors and implementation problems

14:30

Industrial Districts, Clusters and Parks

Horvath, H.K.

The role of the industrial parks in the regional development in Hungary

Ietri, D.I.

Beyond the industrial district rhetoric: comparative analysis of firm agglomerations in Italy

Terhorst, P.J.F.

Multiscalar Institutional Complementarity and the Scaling of Clusters

Pfeffer, K.

Monitoring local and regional clusters at the micro-scale.

Tuesday,
August 21

9:00

Heritage and Tourism

Lo Tauro, A.L.T.

Innovative MMS for heritage management: a new prototype for the volcanic risk

Pivac, T.P.

The present state and perspectives of development of cultural tourism. The case of Serbia

Trettin, L.T.

Essen - The European Capital of Cultural 2010: Development of tourism in old industrialized and distressed areas of the city

11:00

Urban Planning and Shopping Places

Luethi, S.L.

ÏPlaces of flowsÓ in the mega-city-region of Munich

Nagy, N.G.

Knowlegde Based Development in Hungarian regional centres - New path of development, or Retro?

Wayens, B.W.

Rich & super-rich shopping places: Europe in the luxury retaillers networks

14:00

Place Marketing as a Competitive strategy for Europe: "Strategic Place Marketing"

Kavaratzis, M.

The Difficulties of City Marketing Practice: Marketing Budapest

Deffner, A.D.

Place Marketing as a strategic planning process: The case of Nea Ionia, Magnesia, Greece

Braun, E.

Integrated City Marketing: The Rotterdam Experience

Florek, M.F.

Level of market orientation of Polish communes

14:00

Transportation Systems

Marada, M.M.

Transport shaping space in period of transition: case study of Czechia

Trzepacz, P.T.

Hierarchy of airport system in Europe - factors and directions of changes

Derudder, J.R.

A spatial analysis of the connectivity distribution within multiple airport cities

16:00

"Place Marketing as a Competitive strategy for Europe": Place Branding

Rainisto, S.K.

Success Factors of Place Branding

Claus, C.C.

"Branding Hamburg for the creative class - a study of sensemaking about two key terms and consequences for strategy making"

Trueman, M.M.

City branding with hard to reach communities in a post industrial city

Wednesday,
August 22

9:00

"Place Marketing as a Competitive strategy for Europe": Place Images

Bellini, N.B.

The political economy of competing regional images: the case of Tuscany's brands

Magosse, R.M.

Towards a politics of the imaginary for Brussels. Exploring new ways of constructing urban imaginaries.

Pellenbarg, P.H.

Measuring the practical effectiveness of the Groningen marketing campaign

11:00

"Place Marketing as a competitive strategy for Europe": Place Marketing Applications/Techniques

Kalandides, A.K.

"In search of Berlin's competitive advantage - marketing the Creative City"

Olivieri, F.M.O.

European Union's borders and the migratory flow

11:00

Industrial Location, Migration and Labour Markets

Trettin, L.T.

Research in industrial enterprises in the federal state of North Rhine -Westphalia: Firm strategies, spatial organisation and options for regional policy

Noback, I.

Regional differences in labour market participation between Dutch men and women

Hoekman, J.

The Geography of Knowledge Production in Europe: a NUTS3 analysis

14:00

Sustainable economy

Cannizzaro, C.S.

Sustainability and Tourism. The case of the Cyclops Riviera.

Eich-Born, M.E.B.

Biofuel: Challenges and Opportunities for Europe

Schreuder, Y.S.

EU Emissions Trading Scheme and the Impact on the Competitive Position of Energy Intensive Industries in the Global Economy